It started with an inquiry from Shutterfly's ace in-house creative team, who had an idea already in production that they hoped I could elevate with an original brand song. I built a holiday pop banger that DRIVES to their tagline, then wrote a second set of lyrics for a companion spot. I also created an instrumental version for VO-led versions. Vocalist: the talented Nina Zeitlin. Directed by happy little productions.
Shutterfly "Make Something That Means Something"
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